01
Strategy & Go-to-Market
Market-entry and growth strategy for German retail. Competitive analysis, pricing strategy, assortment recommendation and go-to-market roadmap.
Focus areas
Revenue-focused services
Sales solutions built to win distribution and grow revenue in the German market. Our modules are flexibly combinable and scale with your growth from strategy to reporting.
Process chain
Sales as an end-to-end process
Six connected modules that turn strategy into listings, shelf presence, and sell-out.
01
Strategy & Go-to-Market
Market-entry strategy, positioning, target-group analysis, and competitive assessment
02
Key Account Management
Listings, condition negotiations and annual reviews across grocery, discount and drugstore retail
03
Field Force & Perfect Store
Nationwide field force, POS execution, shelf performance and presence, plus promotion activation via Talon or similar tools
04
Distribution & listing execution
National distribution targets, retail coverage, item maintenance and master data
05
Promotion planning & commercialization
Promotion planning, trade marketing, seasonal campaigns, and sell-out impulses
06
Reporting, processes & optimization
KPI tracking, AI-supported analysis, process optimization, and scaling
In detail
What we deliver in practice
02
Key Account Management (grocery/discount/drugstore)
Professional support for your retail partners. Listing management, terms negotiations, annual negotiations and sustainable customer development.
03
Field Force & Perfect Store
Nationwide field force for strong POS presence. Distribution, secondary placements, shelf optimization and perfect-store execution. Promotion activation via Talon or similar tools.
04
Distribution & listing execution
Systematic distribution build-up and expansion. Item setup, master data maintenance, trade logistics and availability assurance.
05
Promotion planning & commercialization
Promotion planning, trade marketing, POS materials and seasonal campaigns. Sell-out impulses with clear performance measurement.
06
Reporting, processes & optimization
KPI dashboards, AI-supported data analysis, process optimization and prompt guiding. Clear reporting structures for full transparency.
Flexible model
How we deliver growth with you
We start with clear target definition, set KPIs and build an operational roadmap. Retainer, success-fee and hybrid models for predictable delivery.
Our process
- Kick-off workshop & target picture
- Team setup: KAM, field force, PM
- Promotion and annual planning
- Reporting, optimization, scaling
- Flexible adaptation to your needs
Ready to unlock faster sales growth?
Let us align on targets and launch the right commercial setup quickly.